# Council Decision of 20 December 2000 on the implementation of a programme to encourage the development, distribution and promotion of European audiovisual works (MEDIA Plus — Development, Distribution and Promotion) (2001-2005) (2000/821/EC), Article 1: Establishment and objectives of the Programme

Extent: E+W+S+N.I.

1. A programme, (hereinafter referred to as ‘the Programme’), is hereby established to encourage the development, distribution and promotion of European audiovisual works within and outside the Community, to run from 1 January 2001 to 31 December 2006 , for the purpose of strengthening the European audiovisual industry.
2. The objectives of the Programme shall be as follows:
(a) an improvement in the competitiveness of the European audiovisual sector — including small and medium-sized enterprises — on the European and international markets, by supporting the development, distribution and promotion of European audiovisual works, taking account of the development of new technologies;
(b) strengthening the sectors which help improve the transnational movement of European works;
(c) respect for and promotion of linguistic and cultural diversity in Europe;
(d) enhancing the European audiovisual heritage, in particular by digitisation and networking;
(e) development of the audiovisual sector in countries or regions with a low audiovisual production capacity and/or a restricted linguistic or geographical area and strengthening networking and transnational cooperation between small and medium-sized enterprises;
(f) the dissemination of new types of audiovisual content using new technologies.
Those objectives shall be realised in accordance with the detailed arrangements set out in the Annex.

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Source: https://www.legislation.gov.uk/eudn/2000/821/article/1 (the official version)
Page: https://openlegislation.uk/eu-decision-2000-821/article-1
Contains public sector information licensed under the Open Government Licence v3.0. Source: legislation.gov.uk, The National Archives.

