# Commission Decision of 3 May 2005 declaring a concentration compatible with the common market and the functioning of the EEA Agreement (Case COMP/M.3178 — Bertelsmann/Springer/JV) (notified under document number C(2005) 1368) (Only the English text is authentic) (Text with EEA relevance) (2006/171/EC) (revoked)

EU Decision 2006/171 · adopted 3 May 2005

Commission Decision of 3 May 2005 declaring a concentration compatible with the common market and the functioning of the EEA Agreement (Case COMP/M.3178 — Bertelsmann/Springer/JV) (notified under document number C(2005) 1368) (Only the English text is authentic) (Text with EEA relevance) (2006/171/EC)

PDFs: Printed copy https://openlegislation.uk/eu-decision-2006-171/pdf/eudn_20060171_adopted_en.pdf

## Introductory text

Commission Decision
of 3 May 2005
declaring a concentration compatible with the common market and the functioning of the EEA Agreement
(Case COMP/M.3178 — Bertelsmann/Springer/JV)
(notified under document number C(2005) 1368)
(Only the English text is authentic)
(Text with EEA relevance)
(2006/171/EC) (revoked)
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On 3 May 2005 the Commission adopted a Decision in a merger case under Council Regulation (EC) No 139/2004 of 20 January 2004 on the control of concentrations between undertakings, and in particular Article 8(1) of that Regulation. A non-confidential version of the full Decision can be found in the authentic language of the case and in the working languages of the Commission on the website of the Directorate-General for Competition, at the following address: http://europa.eu.int/comm/competition/index_en.html

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## I THE RELEVANT MARKETS

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## Relevant Product Markets

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## Relevant Product Markets

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## (15) Advertisement printing for German customers is apparently to a large extent done in Germany. However, in spite of a lower import ratio for advertisement printing than for catalogue printing, German customers can easily turn to credible foreign printers. The printing of advertisement does not create any specific difficulties comparable to those in the magazine printing market, such as the special finishing or specific conditions of distribution. Moreover, advertisements are generally not as time-critical as magazines. Since most publishers of main catalogues also issue advertisements, it would in addition be easy for them to use their already existing links to foreign printers also for advertisement orders. For this reason, the geographic scope of the market for rotogravure advertisement printing can be considered to be the same as for catalogues, i.e. comprising Germany, its neighbouring countries, and Italy and Slovakia.

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## II ASSESSMENT

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## 1 Market for the rotogravure printing of catalogues and advertising

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## 2 Market for the rotogravure printing of magazines

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## 3 Coordination on the market for magazine publishing

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## III CONCLUSION

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Source: https://www.legislation.gov.uk/eudn/2006/171 (the official version)
Page: https://openlegislation.uk/eu-decision-2006-171
Contains public sector information licensed under the Open Government Licence v3.0. Source: legislation.gov.uk, The National Archives.