Division 4.6 Link

The link with the geographical origin derives from:

• Historical reputation, linked to the ‘Foire de l'Envoi’, a fair held in the village of Loué. This fair was very well-known in the 19th century and attracted many poultry dealers. The region's farmers sold their poultry to these dealers. In 1958, breeders and packers in the Loué region successfully revived the production of high-quality farm poultry.

• Current reputation: Loué poultry is the best-known poultry in France. It is highly renowned and features prominently in French haute cuisine. It is used by top restaurateurs.