Regulation 5 Restriction on the volume price promotion of specified food
(1)
A qualifying person must not offer specified food for sale as part of a volume price promotion—
(a)
in store, or
(b)
on an online marketplace.
(2)
In this regulation “volume price promotion” means—
(a)
a multibuy promotion, being the express offer of a financial incentive for buying multiple items compared with buying each item separately (including “3 for the price of 2”, “3 for £10”, or “buy six and save 25%”),
(b)
a promotion that indicates that an item, or any part of an item, is free (including “50% extra free”, or “buy one get one free”).
(3)
For the purposes of paragraph (2)(a), a multibuy promotion does not include a relevant special offer.