# The Infant Formula and Follow–on Formula Regulations 1995, Regulation 19: Restrictions on promotion of infant formulae


No person shall at any place where any infant formula is sold by retail—
(a) advertise any infant formula;
(b) make any special display of an infant formula designed to promote sales;
(c) give away—
(i) any infant formula as a free sample; or
(ii) any coupon which may be used to purchase an infant formula at a discount;
(d) promote the sale of an infant formula by means of premiums, special sales, loss– leaders or tie–in sales; or
(e) undertake any other promotional activity to induce the sale of an infant formula.

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Source: https://www.legislation.gov.uk/uksi/1995/77/regulation/19 (the official version)
Page: https://openlegislation.uk/infant-formula-and-followon-formula-regulations-1995/regulation-19
Contains public sector information licensed under the Open Government Licence v3.0. Source: legislation.gov.uk, The National Archives.