# The Tobacco Advertising and Promotion (Brandsharing) Regulations 2004, Paragraph 2


The health warning and information which is required by paragraph 1 shall be—
(a) indelible;
(b) legible;
(c) printed in black Helvetica bold type on a white background;
(d) in a font size consistent throughout the text which ensures that the text occupies the greatest possible proportion of the area specified for the warning and information;
(e) in upper case and lower case type as set out in paragraph 1;
(f) centred in the area in which the text is required to be printed;
(g) surrounded by a black border outside the area specified for the health warning and information, which shall be not less than 3 millimetres and not more than 4 millimetres in width, which does not interfere with the text of the warning or information; and
(h) irremovably printed on the advertisement.

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Source: https://www.legislation.gov.uk/uksi/2004/1824/schedule/paragraph/2 (the official version)
Page: https://openlegislation.uk/tobacco-advertising-and-promotion-brandsharing-regulations-2004/schedule/paragraph-2
Contains public sector information licensed under the Open Government Licence v3.0. Source: legislation.gov.uk, The National Archives.