# The Tobacco and Related Products Regulations 2016, Regulation 42: No advertising of electronic cigarettes in the press etc.


(1) No person may in the course of a business publish, or procure the publication of, an electronic cigarette advertisement in a newspaper, periodical or magazine.
(2) No person may in the course of a business sell, offer for sale or otherwise make available to the public a newspaper, periodical or magazine containing an electronic cigarette advertisement.
(3) Paragraphs (1) and (2) do not apply—
(a) to a newspaper, periodical or magazine which is intended exclusively for professionals in the trade of electronic cigarettes or refill containers; or
(b) to a newspaper, periodical or magazine which is printed and published in a third country and is not principally intended for the relevant market.
(4) In this regulation “the relevant market”—
(a) in relation to Great Britain, means the market in Great Britain;
(b) in relation to Northern Ireland, means the Union Market.

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Source: https://www.legislation.gov.uk/uksi/2016/507/regulation/42 (the official version)
Page: https://openlegislation.uk/tobacco-and-related-products-regulations-2016/regulation-42
Contains public sector information licensed under the Open Government Licence v3.0. Source: legislation.gov.uk, The National Archives.