{
  "url": "https://openlegislation.uk/trade-descriptions-act-1968/section-12",
  "json_url": "https://openlegislation.uk/trade-descriptions-act-1968/section-12.json",
  "legislation": "ukpga/1968/29",
  "legislation_title": "Trade Descriptions Act 1968",
  "legislation_url": "https://openlegislation.uk/trade-descriptions-act-1968",
  "path": "section/12",
  "kind": "section",
  "number": "12",
  "heading": "False representations as to royal approval or award, etc.",
  "text": "(1) If any person, in the course of any trade or business, gives, by whatever means, any false indication, direct or indirect, that any goods or services supplied by him or any methods adopted by him are or are of a kind supplied to or approved by Her Majesty or any member of the Royal Family, he shall, subject to the provisions of this Act, be guilty of an offence.\n(2) If any person, in the course of any trade or business, uses, without the authority of Her Majesty, any device or emblem signifying the Queen’s Award to Industry or anything so nearly resembling such a device or emblem as to be likely to deceive, he shall, subject to the provisions of this Act, be guilty of an offence.\n(3) A person shall not be guilty of an offence under subsection (1) or (2) by reason of doing anything that is a commercial practice unless the commercial practice is unfair.\nIn this subsection “commercial practice” has the same meaning as in Chapter 1 of Part 4 of the Digital Markets, Competition and Consumers Act 2024 and, for the purposes of this section, a commercial practice is unfair if it would be unfair for the purposes of that Chapter.",
  "extent": "E+W+S+N.I.",
  "status": null,
  "version": "current",
  "annotations": [
    {
      "type": "F",
      "label": "F1",
      "text": "S. 12(3) added (26.5.2008) by The Consumer Protection from Unfair Trading Regulations 2008 (S.I. 2008/1277), reg. 30(1), Sch. 2 para. 10 (with savings in reg. 28(2)(3))"
    },
    {
      "type": "F",
      "label": "F2",
      "text": "Words in s. 12(3) substituted (6.4.2025) by Digital Markets, Competition and Consumers Act 2024 (c. 13), s. 339(1), Sch. 21 para. 2 (with ss. 235, 243, 252); S.I. 2025/272, reg. 2(1)(12)"
    }
  ],
  "outstanding_effects": [],
  "provenance": {
    "source": "legislation.gov.uk",
    "source_url": "https://www.legislation.gov.uk/ukpga/1968/29/section/12",
    "retrieved_at": "2026-10-29T10:54:22.375175+00:00"
  },
  "licence": "Open Government Licence v3.0",
  "licence_url": "https://www.nationalarchives.gov.uk/doc/open-government-licence/version/3/",
  "attribution": "Contains public sector information licensed under the Open Government Licence v3.0. Source: legislation.gov.uk, The National Archives."
}