Article 2 General and specific objectives of information provision and promotion measuresF1
United Kingdom
The general objective of the information provision and promotion measures is to enhance the competitiveness of the F2United Kingdom agricultural sector.
The specific objectives of the information provision and promotion measures are to:
increase awareness of the merits of United Kingdom agricultural products and of the high standards applicable to the production methods in the United Kingdom;
increase the competitiveness and consumption of United Kingdom agricultural products and certain food products and to raise their profile both inside and outside the United Kingdom;
increase the awareness and recognition of United Kingdom quality schemes;
increase the market share of United Kingdom agricultural products and certain food products, specifically focusing on those markets F3outside the United Kingdom that have the highest growth potential;
restore normal market conditions in the event of serious market disturbance, loss of consumer confidence or other specific problems.
Annotations
Textual amendments
- F1
Regulation revoked (E.W.S.) (1.1.2024) by Retained EU Law (Revocation and Reform) Act 2023 (c. 28), ss. 1(1), 22(3), Sch. 1 Pt. 2 (with s. 1(3)(4)) (as amended by S.I. 2023/1143, regs. 2(2), 3(3), 4, Sch. 1 Pt. 3); S.I. 2023/1363, reg. 2
- F2
Words in Art. 2 substituted (31.12.2020) by The Common Organisation of the Markets in Agricultural Products Framework (Miscellaneous Amendments, etc.) (EU Exit) Regulations 2019 (S.I. 2019/821), regs. 1, 96(a); 2020 c. 1, Sch. 5 para. 1(1)
- F3
Words in Art. 2(2)(d) substituted (31.12.2020) by The Common Organisation of the Markets in Agricultural Products Framework (Miscellaneous Amendments, etc.) (EU Exit) Regulations 2019 (S.I. 2019/821), regs. 1, 96(b); 2020 c. 1, Sch. 5 para. 1(1)